October 31, 2005

Tempur-Pedic(R) Swedish Neck Pillow(TM) Reduces Snoring According to Recent Study; Participants Report Sounder Sleep with Pillow Use

LEXINGTON, Ky.--(BUSINESS WIRE)--Oct. 31, 2005--Men and women are sleeping better with their Tempur-Pedic® Swedish Neck Pillows™ according to results published from a recent study conducted by Tempur-Pedic International, Inc. According to the National Sleep Foundation, two-thirds of Americans say their partner snores. In most cases, this snoring not only affects the sleep quality of the person who snores, but it also creates restless sleep for their partner. However, according to the new study, a pillow might help address that problem. Seventy-three percent of partners of snorers in the study reported that they slept better when their partner used the Tempur-Pedic Swedish Neck Pillow.

Kathryn Hansen, Director of Diagnostics and Sleep Centers for St. Joseph Hospital in Lexington, Ky. cites snoring as a leading cause of couples not getting a good night's sleep. "Many of our patients and their sleep partners comment on their snoring as a factor for not feeling rested even after the recommended eight hours of sleep. I've found that the Tempur-Pedic Swedish Neck Pillow helps to alleviate pressure on the spine and open the airwaves - all factors in reducing snoring."

The study reports that three out of four of participants who snored believed they slept better overall when using the Tempur-Pedic Swedish Neck Pillow. One participating couple noted in their sleep log, "My husband doesn't deal with change well, but he loves the pillow. He really embraced the pillow because it was really working and helping him with his snoring. He said it helped him sleep better and he didn't have aches and pains after sleeping on it."

The Tempur-Pedic study focused on couples in which one sleep partner snored and one partner believed the snoring affected his or her own sleep. Snorers in the study were given a Tempur-Pedic Swedish Neck Pillow and asked to use it for 30 consecutive nights. Both snorers and their sleep partners were asked to keep a brief sleep log related to the effectiveness of the pillow in snoring reduction and overall pillow comfort and usability.

"We developed this study after hearing for years that our Swedish Neck Pillows aided in decreasing snoring," says Dany Sfeir, Senior V.P. of Marketing. "We were interested in confirming the experience of many of our customers and giving people another great reason to try our revolutionary products."

A total of 48 snorers participated in the study with their sleep partners. Ninety-eight percent of study participants whose partners snored prior to the study reported they were either awakened by their partner's snoring or were unable to fall asleep four or more nights a week. During the test period, the number of partners of snorers who reported trouble sleeping because of a partner's snoring dropped to 31 percent - a reduction of approximately 67 percent.

"Sleep is essential to overall health," comments Hansen. "Finding ways to sleep better should be as important as eating better and exercising. If snoring affects either partner's ability to sleep well, it should be addressed as soon as possible to keep daytime routines from being affected by lack of quality sleep."

The Tempur-Pedic Swedish Neck Pillow is made from the same proprietary TEMPUR® pressure-reliving material found in the revolutionary Tempur-Pedic Swedish Mattresses™. Swedish Neck Pillows are available in standard, queen and king sizes and retail for $99-$165. Pillows have a removable, washable cover, are allergen resistant, and come with a 3-year limited warranty. The Swedish Neck Pillow can be purchased by visiting www.800pillows.com, or by calling 1-800-886-6466.

All aspects of the study were completed for Tempur-Pedic by Preston-Osborne Marketing Communications and Research. For more information about the Tempur-Pedic Swedish Neck Pillow or to obtain a copy of the study's complete methodology and findings, visit www.tempurpedic.com.

Tempur-Pedic International Inc. (NYSE: TPX) manufactures and distributes Swedish Mattresses and Neck Pillows™ made from its proprietary TEMPUR® pressure-relieving material: a viscoelastic material that conforms to the body to provide support and help alleviate pressure points. Products are currently sold in 60 countries under the TEMPUR and Tempur-Pedic® brand names. World headquarters for Tempur-Pedic International Inc. is in Lexington, Kentucky. For more information about the Company, visit http://www.tempurpedic.com.



CONTACT: Tempur-Pedic International Inc.
Katie Tabeling, 859-514-4735

SOURCE: Tempur-Pedic International Inc.


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